
SEO in Hastings: Positioning your business in front of ready-to-buy local clients
Led by Zoe Collins, Hastings SEO expert, ZODIGITAL puts service-based businesses like yours in front of your ideal clients, help you stand out from competitors, and turn website visits into real enquiries.
Hastings SEO Expert: Dominate Your Local Competition
Working with ZODIGITAL means partnering. Rather than an off-the-shelf SEO retainer you are investing in a bespoke strategy & collaboration, which leverages your 5 star customer experience and our ability to translate that into the online space. The moment we begin working with you on your SEO, we become a part of your team - with a shared vision to win.
Your Online Marketing In Trusted Hands
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Search Engine Optimisation (SEO)
Searched. Found. Invested. That’s our motto and the aim of the game. Trust us to produce & implement an SEO strategy that stimulates passive growth.
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Website Design
We re-engineer existing websites getting your paid ads, SEO and marketing to work way harder and build new websites ready to connect & convert from go-live.
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Fractional Digital Marketing Manager
We connect you with your local clientele via Facebook groups, LinkedIn and in some cases, Instagram. Zoe is also available as your fractional Digital Marketing Manager or trainer.
We're Proud of Every Hastings Business We've Been a Part Of
ZODIGITAL helps brands like yours become visible, grow sustainably, and attract clients that actually stick around. We give you the strategy and structure to expand. Our recent Hastings SEO clients include: GoldStar Scaffolding in Hastings, Sands & Co in St Leonards, Techie Installation Services, KingsRock Joinery, St Leonards and more. Take a look at our recent work

Growth & Visibility
Perfect for reputable local businesses that want monthly SEO execution & lead generation taken care of.
A Blog or Local Landing Page Created Per Month (SEO-driven content)
Google Business Profile (GBP) Optimisation
Wider Website Optimisation
Monthly Audits & Remedies
Directories listings
Monthly Report + Proactive recommendations
Ideal for: Businesses ready to consistently rank higher & generate leads.
Local Domination
Perfect for established & reputable local businesses that want to be known in their local area.
Everything in the Growth & Visibility package PLUS
Google Business Profile posts
Facebook page posts (2 per week)
Local Facebook group posts to connect with the local community
Positive Google review responses + engaging
Ideal for: Businesses that want to be known above their competition in their local area.
Hi I’m Zoe, Your Hastings SEO Partner
After 13 years in Digital Marketing across London & Manchester, I arrived in Hastings ready to launch my dream and make waves. I’m your dedicated Strategist and online expert. I specialise in Local SEO & getting your business known, recognised and trusted within your community. When you work with ZODIGITAL, you partner with me personally.
A client recently left a review that sums working with me up beautifully: “ I really recommend working with Zoe. She is so good at understanding what it is you need in that moment and time for your business. She keeps things simple and is great at communicating what the goal is and how that goal aligns with what you want. She knows best so follow her lead and give it time.”
Get Started Today & Book Your Free Call
Ready to begin or want to discuss your options, let’s meet!
About ZODIGITAL
ZODIGITAL is a SEO and website consultancy, based in Hastings & founded by Zoe Collins. Zoe is a digital strategist with over 13 years’ experience helping brands get visible, grow sustainably, and attract clients that actually stick around.
Whether you're building your first site, refreshing a tired one, or need ongoing digital marketing support to grow your local business, we give you the strategy and structure to expand.
News, Updates & Client Success
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Search Engine Optimisation (SEO) is the process of improving your website so that it appears higher in Google search results. For local Hastings businesses, good SEO means more visibility to nearby customers who are already searching for what you offer — whether that’s plumbing, beauty, legal services or anything in between.
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Yes — even a great-looking website won't generate leads if no one can find it. Local SEO in Hastings ensures your site shows up when people in your area search for services like yours, increasing your chances of getting enquiries, calls and bookings.
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At ZODIGITAL, we specialise in helping local service-based businesses in and around Hastings — including trades, therapists, consultants, and independent business owners — improve their visibility and generate more leads online.
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Most clients start seeing early improvements within 6–8 weeks, especially if your site hasn’t been optimised before. Bigger gains usually happen around the 6 month mark. Our Growth & Visibility and Local Domination packages are designed with this in mind.
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We’re not a website agency who add SEO as an after thought, we are an SEO-first consultancy. We don’t push businesses that won’t win with us into templates or quick fixes. Every SEO strategy we build is customised to your service areas, industry, and audience. We use real data, your unique brand strengths, and smart content to get results and we only work with a small number of businesses at a time (one client per industry, per service area!!) to keep it personal and effective.
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No one can guarantee exact rankings (and anyone who does is likely using outdated or risky tactics). What we can guarantee is a transparent, ethical strategy designed to grow your local visibility in Hastings.
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Yes. Your Google Business Profile (formerly Google My Business) is a crucial part of local SEO. We help optimise and maintain it as part of your strategy — ensuring your business appears in map listings, gathers reviews, and drives local traffic.
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Our local SEO services start with:
The SEO Roadmap (£450 one-time)
The Growth & Visibility Package (£350/month, 6-month minimum)
The Local Domination Package (£660/month, 6-month minimum)
We’ll recommend the best fit based on your goals and budget.
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AI Search refers to how platforms like Google and Bing are now using artificial intelligence to generate answers, summaries, and recommendations directly in the search results — often before a user clicks a single website.
For local businesses in Hastings, this means your website content, Google Business Profile, and reviews need to be more structured, trustworthy, and relevant than ever — because AI is pulling from those sources to build its answers.
At ZODIGITAL, we’re already adapting local SEO strategies to make sure:
Your business is clearly positioned in the types of searches AI is answering
Your content is structured for easy AI digestion (using schema, FAQs, and local relevance)
You continue to show up even as the search landscape changes
AI search doesn’t make SEO less important, it just raises the bar for how clear, useful, and local your digital presence needs to be.
Get Started Today & Book Your Free Call
Ready to begin or want to discuss your options, let’s meet!